Mentor Corner
AI-powered experiential learning in marketing education
Patrick Curry, Adjunct Professor, Isaacson School Emerging Media II at the Isaacson School was meant to be a class on applying AI-powered experiential learning in marketing education to marketing tasks—but it became so much more than I ever imagined. The shift from a college classroom to a creative agency on deadline happened at lightning speed—fast-moving, a little…
Read MorePower On: How Students Built a Real Agency Inside a College Program
Why I Almost Said No to the Job Here’s the truth: When CMC offered me a full-time teaching job, as Program Director for their Bachelor of Applied Science in Integrated Media, I tried very hard not to take it. Not because I didn’t like teaching—I’ve spent my career with one foot in professional practice and the other in…
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